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Last updated October 7, 2026
How to plan a 7-day creator launch
Pick one clear message, line up creators before launch day, and stagger posts so reach builds across the week instead of peaking once. Start the first wave on day one, follow with proof and demos on days two to four, and close with results and a call to action.
X vs LinkedIn: where should your launch live?
X moves fast and rewards sharp, punchy takes — great for product launches and developer tools. LinkedIn rewards credibility and stories — great for fundraises, B2B products and hiring. Most launches do best with both.
Writing a creator brief that works
Give creators the why, one key message, the link and a few must-avoid points — then let them speak in their own voice. Over-scripted posts underperform.
Measuring launch reach honestly
Track impressions, engagement, clicks and sign-ups per creator. Compare against your goal, not vanity numbers, and double down on the creators who drove real action.